The Soul of the House Since 1969

The 1969 bag has been the soul of Rabanne since its inception. It encapsulates the brand's daring spirit and its commitment to pushing the boundaries of Fashion. By incorporating materials never before seen in Haute-Couture, Monsieur Rabanne affirmed himself as a couturier of the unusual. His metal dresses and accessories, including the 1969 bag, provided women with a kind of armour, empowering them during an era of social and sexual emancipation. Crafted from hand-assembled metallic pieces, the 1969 bag symbolises the Rabanne aesthetic. It is a pinnacle of creative vision and incredible craftsmanship, made to be worn.

Introduction of Rabanne Know-How with Assembly Technique Since 1969

The craftsmanship behind the 1969 bag is a testament to Rabanne's innovative savoir-faire. The meticulous process of assembling 367 metal pastilles for the original size bag, or 282 for the nano and 120 for the mini format, takes around eight hours, utilising jewellery techniques to create a seamless surface. This labor-intensive process underscores the uniqueness and artisanal quality of the bag, making it a true contemporary object of desire as cherished as jewels accessories.

An Iconic Bag

No Logo, 100% Signature: The Sound of a Bag So Recognisable and Timeless.

One of the most distinctive features of the 1969 bag is its lack of a visible logo. Instead, its unique construction and the unmistakable swish of its metal pastilles have become its signature. This absence of branding emphasises the bag's timeless appeal and its instantly recognisable design. Assembled by hand, this daring bag is an astonishing illustration of the perfect balance between design and artisanal technique. No wonder why it immediately became emblematic of the brand's experimental work.

The Parisian Bag, Worn by Brigitte Bardot, Which Has Become International

From its early days, the 1969 bag captured the imagination of fashion icons like Françoise Hardy and Brigitte Bardot. Their endorsement helped catapult the bag from a Parisian novelty to an international sensation. Today, the 1969 bag continues to be a favourite among celebrities, seen on the arms of pop stars like Dua Lipa and Taylor Swift. This enduring popularity highlights the bag's timeless allure and its ability to transcend trends and generations.


The Exploration of Materials: Metal, Wood, Plastic, Ceramic, Leather, Raffia

Over the years, the 1969 bag has evolved to incorporate a variety of materials beyond its original metal pastilles. Rabanne’s exploration of different textures and mediums, including wood, plastic, ceramic, leather, and raffia, has kept the design fresh, relevant and desirable. This adaptability has allowed the 1969 bag to maintain its status as a fashion icon while continually reinventing itself. The choice is almost endless : metallic papilles, raffia fringes, rhinestones chain ...

The 1969 Bag Range: Classic, Nano, Moon, Micro

The 1969 bag has expanded into a versatile range, offering various sizes to suit different needs and styles. The classic size remains a staple, while the nano, moon, and micro versions provide options for different occasions. Each variant retains the signature metal pastilles, ensuring that the essence of the original design is preserved across the range.

The 1969 Bag Range: Classic, Nano, Moon, Micro

The 1969 bag has expanded into a versatile range, offering various sizes to suit different needs and styles. The classic size remains a staple, while the nano, moon, and micro versions provide options for different occasions. Each variant retains the signature metal pastilles, ensuring that the essence of the original design is preserved across the range.

The 1969 Bag Range: Classic, Nano, Moon, Micro

The 1969 bag has expanded into a versatile range, offering various sizes to suit different needs and styles. The classic size remains a staple, while the nano, moon, and micro versions provide options for different occasions. Each variant retains the signature metal pastilles, ensuring that the essence of the original design is preserved across the range.

The Colours of the 1969 Bag: Beyond Gold and Silver were is and Infinite Palette

The 1969 bag brings unlimited creativity and is available in an array of stunning finishes, including gold, silver, and the unique skyline, which is a blend of gold and silver. Every season, a limited edition of the 1969 bag is released in various colours such as black, white, pink, green, purple, blue and many more. These colours enhance the bag’s luxurious appeal and allow for a high degree of customisation. The choice of finish can transform the bag from a statement piece to a versatile accessory, suitable for any outfit or occasion

Customisation of the 1969 Bag

Further personalisation of the 1969 bag is possible through a range of customisations offered at Rabanne boutiques and online. You can add coloured charms and rhinestone letters to make your bag truly unique. This option for customisation speaks to the bag's status as not just an accessory but a personal statement, reflecting your individual style.

The 1969 bag by Rabanne is more than just a fashion accessory; it is a symbol of radical modernity and the most iconic legacy of the innovative spirit of the 1960s. From its origins as a reimagined butcher's apron to its current status as a timeless icon, the 1969 bag embodies the bold vision and avant-garde approach of Rabanne. Its distinctive design, meticulous craftsmanship, and adaptability across decades have cemented its place in fashion history. Whether worn by the style icons of the past or the trendsetters of today, the 1969 bag remains a true object of desire, bridging the past and the present with effortless elegance.

Available now at Rabanne stores and online, the 1969 bag continues to inspire and captivate, a true testament to the enduring legacy.

THE TIMELESS 1969 BAG: A RADICAL VISION OF AVANT-GARDE

In 1969, Monsieur Rabanne unleashed a revolutionary vision of modernity, establishing a radical new direction for Parisian couture. This vision crystallised with the creation of the iconic 1969 bag, a symbol of the era's sexual liberation and a definitive statement in fashion. The bag epitomised Rabanne's bold approach to couture, where the unwearable became luxury and unprecedented materials were transformed into high fashion.

A Unique Design: Direct Reference to Ready-Mades

Rabanne drew inspiration from the most unexpected sources, such as the protective steel aprons worn by butchers in France. This utilitarian item, reimagined through the avant-garde lens of Marcel Duchamp’s ready-mades, became the foundation for the 1969 bag. The result was a compact, scale-like bag made from metal discs, each assembled by hand, and featuring common straps. This design was not merely innovative; it was a radical departure from conventional fashion, merging functionality with high art.

A LETTER FROM OUR HOUSE

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